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<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif">Dear Colleagues,<span></span></span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span> </span></span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif;color:black">We'd like to <i>re-</i>introduce
<a href="https://www.findingfive.com" target="_blank">FindingFive</a>: a nonprofit one-stop platform for online behavioral research.
Born from our own experiences (and frustrations) with running Amazon Mechanical
Turk studies, FindingFive is designed to greatly simplify the process of <b><i>creating</i></b>,
<b><i>running</i></b>, and <b><i>managing </i></b>web-based studies for behavioral researchers. </span><span style="font-family:"Arial Nova",sans-serif"><span></span></span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2">^{<span style="font-family:"Arial Nova",sans-serif;font-variant:small-caps;color:black"><span> </span></span>}</font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif;color:black">With help from labs at the
University of Arizona, Pacific Lutheran University, Vanderbilt University, SUNY
New Paltz and many others, we have</span><span style="font-family:"Arial Nova",sans-serif">
continuously expanded the functionality and improved the stability of our
platform</span><span style="font-family:"Arial Nova",sans-serif;color:black"> over the
<u>last four years</u>. We are now ready for a larger audience who are willing to <b>beta
test</b> <a href="https://www.findingfive.com">FindingFive</a>.^{<span style="font-variant:small-caps"><span></span></span>}</span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span> </span></span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif;color:black">We think you will like
FindingFive for four reasons:</span><span style="font-family:"Arial Nova",sans-serif"><span></span></span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span> </span></span></font></p>

<ul><li><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span><span style="font-style:normal;font-variant:normal;font-weight:normal;font-stretch:normal;line-height:normal;font-family:"Times New Roman";font-size-adjust:none;font-kerning:auto;font-feature-settings:normal"></span></span></span><b><span style="font-family:"Arial Nova",sans-serif;color:black">Nonprofit Mission</span></b><span style="font-family:"Arial Nova",sans-serif;color:black">: We are a recognized </span><b><span style="font-family:"Arial Nova",sans-serif;color:black">501(c)(3) nonprofit</span></b><span style="font-family:"Arial Nova",sans-serif;color:black"> organization run by </span><span style="font-family:"Arial Nova",sans-serif"><a href="https://news.findingfive.com/directory/" style="color:blue;text-decoration:underline" target="_blank"><span>volunteers</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black">. Our goal is to facilitate behavioral
research rather than profit from it. The platform is completely free for
researchers to use (although <a href="https://news.findingfive.com/make-a-donation/" target="_blank">your donation</a> is always appreciated </span><span style="font-family:"Arial Nova",sans-serif;color:black">:)</span><span style="font-family:"Arial Nova",sans-serif;color:black">).<span></span></span></font><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span></span></span></font><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span></span></span></font><br><br></li><li><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span><span style="font-style:normal;font-variant:normal;font-weight:normal;font-stretch:normal;line-height:normal;font-family:"Times New Roman";font-size-adjust:none;font-kerning:auto;font-feature-settings:normal"></span></span></span><b><span style="font-family:"Arial Nova",sans-serif;color:black">One-stop Integration: </span></b><span style="font-family:"Arial Nova",sans-serif;color:black">Everything can be done</span><span style="font-family:"Arial Nova",sans-serif;color:black"> </span><span style="font-family:"Arial Nova",sans-serif;color:black">on the FindingFive website,
from creating your study to launching sessions to obtaining participants’ data
in CSV, eliminating the need to set up your own programs and servers.
FindingFive is dual-platform, too – it works with and without Amazon Mechanical
Turk.</span></font><font size="2"><span style="font-family:"Arial Nova",sans-serif;color:black"><br><br>* <i>Our platform does <b>not </b>support direct payment
yet, so studies run directly on FindingFive (as opposed to through MTurk) are
best for course-credit studies.</i></span></font><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span></span></span></font><br><br></li><li><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span><span style="font-style:normal;font-variant:normal;font-weight:normal;font-stretch:normal;line-height:normal;font-family:"Times New Roman";font-size-adjust:none;font-kerning:auto;font-feature-settings:normal"></span></span></span><b><span style="font-family:"Arial Nova",sans-serif;color:black">Designed by researchers for researchers:</span></b><span style="font-family:"Arial Nova",sans-serif;color:black"> Every FindingFive study is built from </span><span style="font-family:"Arial Nova",sans-serif;color:black">4
core components that are</span><b><span style="font-family:"Arial Nova",sans-serif;color:black"> </span></b><span style="font-family:"Arial Nova",sans-serif;color:black">already familiar to
researchers</span><span style="font-family:"Arial Nova",sans-serif;color:black"> – <b>stimuli, responses, trial<i> </i>templates</b>,<i> </i>and<i> </i><b>procedure</b>. These 4 components are
pieced together using an intuitive "grammar" that </span><span style="font-family:"Arial Nova",sans-serif;color:black">is </span><b><span style="font-family:"Arial Nova",sans-serif;color:black"><a href="https://help.findingfive.com/api/index.html" style="color:blue;text-decoration:underline" target="_blank">well documented</a></span></b><span style="font-family:"Arial Nova",sans-serif;color:black">! <span> </span>We have the </span><span style="font-family:"Arial Nova",sans-serif"><a href="https://news.findingfive.com/2019/03/26/crash-course-part-1-building-your-study/" style="color:blue;text-decoration:underline" target="_blank"><span>Crash
Course</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black">, the </span><span style="font-family:"Arial Nova",sans-serif"><a href="https://help.findingfive.com/api/index.html" style="color:blue;text-decoration:underline" target="_blank"><span>Study Grammar Reference</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black">, and an ever-increasing
number of <a href="https://news.findingfive.com/category/tutorial/" style="color:blue;text-decoration:underline" target="_blank">tutorials</a>
to walk you through FindingFive’s variety of features such as conditional
branching.</span></font><font size="2"><span style="font-family:"Arial Nova",sans-serif;color:black"></span></font><br><br></li><li><font size="2"><span style="font-family:"Arial Nova",sans-serif;color:black"><b>Helpful volunteers:</b> Our volunteers are closely involved with our researchers through every step of
designing and launching a study. Just email </span><span style="font-family:"Arial Nova",sans-serif"><a href="mailto:researcher.help@findingfive.com" style="color:blue;text-decoration:underline" target="_blank"><span>researcher.help@findingfive.com</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black"> whenever you run into
problems. We can be reached via </span><span style="font-family:"Arial Nova",sans-serif"><a href="https://www.facebook.com/findingfive" style="color:blue;text-decoration:underline" target="_blank"><span>Facebook</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black">, </span><span style="font-family:"Arial Nova",sans-serif"><a href="https://www.twitter.com/updateFF" style="color:blue;text-decoration:underline" target="_blank"><span>Twitter</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black">, and </span><span style="font-family:"Arial Nova",sans-serif"><a href="https://www.linkedin.com/company/findingfive" style="color:blue;text-decoration:underline" target="_blank"><span>LinkedIn</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black"> as well.</span><span style="font-family:"Arial Nova",sans-serif"><span></span></span></font></li></ul>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span> </span></span></font></p>

<p class="MsoNormal" style="margin:0in 0in 0.0001pt 0.0866in;line-height:17pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span></span></span><b><span style="font-family:"Arial Nova",sans-serif;color:black">We have received overwhelmingly positive feedback:</span></b><span style="font-family:"Arial Nova",sans-serif;color:black"> Don’t just take our word for it. Read what our researchers have
to say about us: <a href="https://news.findingfive.com/category/interviews/researcher-interviews/" style="color:blue;text-decoration:underline" target="_blank">https://news.findingfive.com/category/interviews/researcher-interviews/</a>.
</span><span style="font-family:"Arial Nova",sans-serif"><span></span></span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif"><span> </span></span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif;color:black">Interested? Feel free to
sign up <u><b>as a researcher</b></u> using </span><span style="font-family:"Arial Nova",sans-serif"><a href="https://www.findingfive.com/signup?invite_code=EKL2QD80" style="color:blue;text-decoration:underline" target="_blank"><span>this
link</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black"> (or <a href="https://www.findingfive.com" target="_blank">go to the website</a> and manually enter the invitation code <b>EKL2QD80</b> during sign up). If you
have any suggestion or questions, please email us at </span><span style="font-family:"Arial Nova",sans-serif"><a href="mailto:research.help@findingfive.com" style="color:blue;text-decoration:underline" target="_blank"><span>research.help@findingfive.com</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black">. We're looking forward to
your input!</span><span style="font-family:"Arial Nova",sans-serif"><span></span></span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2">^{<span style="font-family:"Arial Nova",sans-serif;font-variant:small-caps;color:black"><span> </span></span>}</font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif;color:black">Best,^{<span style="font-variant:small-caps"><span></span></span>}</span></font></p>

<p class="MsoNormal" style="line-height:17pt;margin:0in 0in 0.0001pt;font-family:"Roboto Regular";color:black"><font size="2"><span style="font-family:"Arial Nova",sans-serif"><a href="https://news.findingfive.com/directory/" style="color:blue;text-decoration:underline" target="_blank"><span>The FindingFive Team</span></a></span><span style="font-family:"Arial Nova",sans-serif;color:black"> - Ting, Noah, Patty,
Jaycie, Jingyi & Yiyun</span>^{<span style="font-family:"Arial Nova",sans-serif;font-variant:small-caps;color:black"><span><br></span></span>}</font></p>

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